Cogo Labs: The Science of Startups
Originally founded in 2005 as Adverplex, Cogo Labs has incubated some of the Boston area’s fastest-growing web companies.
We combine entrepreneurial business leadership with a unique platform of proprietary technologies for algorithmic marketing, data mining, and quantitative business analytics. Our fast-paced and innovative approach enables us to guide start-ups from inception to profitability and beyond.
Cogo Labs is part of the Link Ventures family of companies.
David Blundin
Chairman and CEO
David Blundin is a co-founder of Adverplex. In addition to his role at Cogo Labs, David is currently chairman of the board at Vestmark, where he served as CEO…
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Dr. John Byers
Chief Scientist
John Byers has held an executive role at Cogo Labs since the company’s founding in 2005. He also serves on the company’s Board of Directors. Concurrent with his…
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Tom Ellis
VP Online Marketing
Tom Ellis brings 8 years of experience in online performance marketing in e-commerce, B2B and B2C lead generation. He has pioneered PPC, Multivariate Testing,…
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Dr. Jonathan Shapiro
Chief Technical Officer
Jonathan Shapiro has over 15 years of experience researching and building large-scale Internet services. As a Professor of Computer Science at Michigan State…
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Dr. Jef Considine
VP Technology
Jeffrey Considine brings to Cogo Labs seven years of experience designing and building analytical systems to improve financial performance. Prior to Cogo Labs,…
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