CourseAdvisor was founded in 2004 as an analytics-based performance marketing company serving the higher education market. Under Adverplex incubation, their flagship web site, CourseAdvisor.com grew quickly to become one of the top education sites in the country according to Quantcast, with over 3.3 million unique visitors per month.
In 2007, CourseAdvisor was acquired by the Washington Post Company, becoming a wholly owned subsidiary of the Company. After acquisition, the CourseAdvisor team went on to launch numerous additional sites including the WashingtonPost Education web site and EducationGrant.com. In 2009, CourseAdvisor was reformed as Avenue100 Media Solutions to serve as a holding company for the numerous sites that the team manages.
Autotegrity is a ground-breaking data analytics and online marketing company. Their automotive shopping service empowers consumers to find the vehicle that is right for them, while also helping dealerships find highly qualified, locally targeted customers.
Originally an internal Cogo Labs project called SmartAutoSavings, Autotegrity was officially launched in 2007. The company exceeded 100% year-over-year revenue growth every year of its incubation, and reached over 26MM car shoppers in 2011.
A rigorous approach to data, along with an analytics system and search marketing platform built on Cogo Labs technology, have enabled Autotegrity to redefine the lead-buying process in the automotive space.
In December 2011, Autotegrity was acquired by ADP.
AdHarmonics is a quantitative internet marketing firm focused on applying sophisticated mathematics and enterprise class technology to their partner’s online customer acquisition programs.
Their proprietary, mathematically driven multi-channel campaign management and optimization platform delivers the high quality, scalable connections to consumers companies need to thrive today. With campaign-specific websites, integrated email re-marketing, and a highly responsive, world-class engineering team, they are the premier partner for companies focused on driving industry leading internet marketing performance and results.
HubAnalytics is the result of years of experience in SEM, SEO, Email Marketing, and Financial Services marketing. Through innovative campaign management tools, e-marketing techniques, and advanced analytics, HubAnalytics is able to curate large volumes of in-market consumers who have expressed interest in a variety of financial products and services. Their approach allows them to deliver high volume leads to their growing network of buyers at a consistently higher quality than their competitors.